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Cattle at Sunrise
HJA Client
Independently-owned, progressive group of veterinary practices
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Requested by: Farm Brand Manager and Marketing & Communications Manager
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Participants: Vets working with 
Small Animals, Bovine and Equine Animals

HJA Brief

 

Requirement for introductory sessions in Motivational Interviewing / Behaviour Change techniques to  help veterinary staff have open and frank discussions with owners on the health and options for their beloved animals. 

Participants:    80 (40 x 2)

 

Roles: Vets whose areas of expertise included both small animals, bovine and equine animals.  

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Courses:  2  Workshops " Introduction to Motivational Interviewing" 

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Veterinary 
Case Study 

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What are your training needs?

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"We wanted to give our community of members

(who are all independent practices) an appreciation of Motivational Interviewing and how they could use it with their customers, in order to provide advice and medicines in a way that would give increased understanding and a better take up".   

 

"The benefits to our vets was that they got a better understanding of MI and 'real-life'examples in the context of the veterinary world which they could absolutely relate to." 

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Medicines Communications Manager

 

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